solutions > New Media Monitoring
Metrica works closely with clients devising new ways to measure the impact of podcasts, blogs and other social media.

Social Media � we track blogs and social networking sites for our clients as their individual needs dictate.

Given the speed with which content can spill from these media types into mainstream media, where the impact on PR activity can be immense, they are rapidly rising up the agenda of the entire industry.

MyMetrica can also provide real time insight into threats and opportunities which can be dealt with using ConsumerPulse to target niche audiences.

Podcasts � we track bespoke client evaluation metrics in podcasts, and use our market-leading ConsumerPulse tool to build a detailed picture of the audiences that are tuning in.

We are leading the industry in measurement of podcasts, blogs and other social media